The 101 Most Unasked Questions of All Times

Why does the media believe that it is important for me to know that the President enjoyed a golf game yesterday?

The media will usually use the President’s golf game as a lead-in to what it wants to say about current events. However, this does not sufficiently explain why the camera or the writer’s pen or the photographer’s lens naturally finds the president swinging a four foot pole at a two inch ball relevant and a good place to start.

Two concepts may help to explain this. The “reeling-in” and the “give the public a break” Ideas.

The former uses the golf game as backdrop because it does not expect the general public to pay attention to the intricate details of the story without first having a mental pacifier handed to them.

This “reeling in” leads the viewer by the hand to la la land where the under=lying message is coyly announced, for example, that the president is calm, cool, and collected, so “don’t worry when I tell you that he is on his way to prison for fraud, etc…”

This “give the public a break” technique is a sort of buffer between the story and what it really means, a public service to us from the media.

Combined, these two tricks of the trade lead to an intriguing story whereas there was previously only the possibility of a slightly different take on the never changing and endless stream of beaureaucratic red tape run amok that the journalist must call news or else lose his job

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Published in: on April 30, 2012 at 10:03 pm  Comments (1)  
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One CommentLeave a comment

  1. So true. News quotas are almost as bad as police officer ticket quotas.


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